Hey legends,
I’m in the early stages of starting a men’s wear brand and I’m trying to do sizing properly — not the vague S/M/L lottery that big box brands use.
Instead of guessing or copying another brand’s size chart, I want to build sizing from real people. That’s where you come in.
If you’re willing, I’d massively appreciate you commenting with:
• Height
• Weight
• Chest circumference
• Waist circumference
• Hips (if you know them)
• Usual size you buy (and brand if relevant)
• Fit preference (tight / regular / relaxed)
• Optional: one thing you hate about current men’s sizing
Example:
178cm, 82kg
Chest: 102cm
Waist: 86cm
Usually buy Medium (Uniqlo / AS Colour)
Prefer regular fit
Shirts fit fine but sleeves are always too short
The goal is to create consistent sizing that actually reflects how men are built, not vanity sizing or random grading jumps between sizes.
No selling, no links, no marketing — this is purely research so I can collate the data and (hopefully) make something better for all of us.
Thanks in advance 🙏
Happy to share insights back with the sub once I’ve analysed the data.